When buyers become more careful, experience alone may not be enough. The Money Hasn't Disappeared There is a phrase I keep hearing at the moment: “People aren’t spending.” They are. They’re just becoming much more careful about who gets the money. When people feel less confident about the econom...

It might not know the current you.   From Googling Someone to AI-ing Them Googling someone before meeting them was normal years ago. A new client, a possible business partner, a speaker you had never heard of, or simply a name that landed in your inbox. We've all done it. You search their name, ...

AI can give everyone the information. What you notice nextis where your value begins.    Knowing More Used to Make You Valuable For most of our careers, knowing more gave you an advantage. Qualifications showed what you had learned. Experience showed what you had done. Expertise meant you knew t...

That isn't the problem.   What Expertise Really Means A few days ago, I was reading a Forbes article about the skills communication professionals will need as AI becomes part of everyday work. There were eighteen of them including curiosity, critical thinking, adaptability, strategic clarity, re...

The answer may determine the future value of your expertise. When The Room Realised This Wasn't Really About AI At our latest Thought Leaders Breakfast Club, I asked the room a simple question:  "If AI took over your role, what would you do?" Around the table were leaders from recruitment, hospi...